Prepared for Riley Boychuk · Boychuk Mortgage Group
You said it best on our last call: people don't think about their mortgage until they need one. Your reels already make you the broker they remember. The next move is catching them the moment they're ready, instead of hoping they find their way back.
A plan to turn attention into booked calls
Where we are
This part is working. Across the library we built together, your talking reels are landing, and people are watching. That is the hard part, and you have it.
The gap
You told me it straight: people comment, people engage, but no inquiries come in from the videos. That is not a content problem. The content is doing its job. The problem is there is nothing underneath it to catch the people it warms up.
A Linktree sends your busiest moment to a wall of links. The person ready to talk gives up before they ever book.
Someone watches, thinks "I should call him at renewal," and forgets. Nothing brings them back when the moment actually comes.
Past clients and old leads are your easiest renewals and referrals. Right now nobody is working them while you are on shift or with family.
Between the firehall, clients, and the kids, filming yourself keeps slipping. The engine can't depend on you finding a free afternoon.
Views and likes don't tell you who is ready to talk. You're flying on vibes instead of a clear view of real conversations.
You are becoming the broker people remember. But remembering you and reaching you are two different things right now.
You don't need more views. You need a net under the ones you already have.

The net under your content
LeadPace is your entire client pipeline running on GoHighLevel, the enterprise platform behind tens of thousands of businesses, white-labeled and built around exactly how people find and book a broker. There's almost no limit to what it can do, and you get all of it. We set it up, customize it to Boychuk Mortgage, and run every piece of it for you.
The Linktree is gone. Your bio sends people to one place: "Mortgage up for renewal or just have questions? Book a quick call." Friction removed.
Every new lead and follower gets the right sequence the second they raise their hand, so nobody goes cold while you're on shift.
Text follow-up and renewal reminders that actually get opened, firing on their own at exactly the right time.
Past clients and old leads loaded in and worked for renewals and referrals. The cheapest deals you'll ever close, finally switched on.
Every lead, booked call, and conversation in one place, so you can see who is actually ready to move, not just who liked a post.
We build it, load it, and run it on LeadPace. You never touch an automation. It works in the background while you live your life.
Your reels already prove they get attention. LeadPace is what makes the attention pay.
The plan
One keeps the attention coming. One turns it into booked calls. Together they run without you having to be the one filming every week.
We get back to filming you properly. Two shoot days a quarter, then we cut, caption, and schedule everything. No more shooting on your phone between shifts and falling behind. You show up, talk, and we handle the rest.
The net under the content. Booking link, CRM, automated email and SMS, database reactivation, and one dashboard, all built and run by us. This is the piece you've never had, and the reason views haven't turned into calls.
The math
You told me your goal is 60 to 80 great clients a year, not a treadmill of 200. That is exactly why this works. You don't need the system to catch everyone. You need it to catch the handful already watching who are ready to move.
One renewal or purchase you would have lost pays for months of this. Everything after that is the upside.
The investment
The content that keeps you top of mind, plus the LeadPace system that finally converts it, on one monthly plan. We do the work. You take the calls.
Boychuk Mortgage x Megafon
A simple monthly partnership with a 3-month love-it-or-leave-it guarantee. If it isn't working in the first 90 days, you walk, no penalty. Ad spend, if we add it later, is billed separately.
The next move
The hard part is done. People are watching. Let's put the net underneath it, get you out of the filming seat, and start turning those views into conversations with people ready to move.